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<!--Generated by Squarespace Site Server v5.11.81 (http://www.squarespace.com/) on Mon, 28 May 2012 01:44:51 GMT--><feed xmlns="http://www.w3.org/2005/Atom" xmlns:dc="http://purl.org/dc/elements/1.1/"><title>stroop blogg</title><subtitle>Blog</subtitle><id>http://www.stroopwoffle.com/blog/</id><link rel="alternate" type="application/xhtml+xml" href="http://www.stroopwoffle.com/blog/"/><link rel="self" type="application/atom+xml" href="http://www.stroopwoffle.com/blog/atom.xml"/><updated>2012-02-20T10:06:08Z</updated><generator uri="http://www.squarespace.com/" version="Squarespace Site Server v5.11.81 (http://www.squarespace.com/)">Squarespace</generator><entry><title>recent projects: wedding invitation and website</title><id>http://www.stroopwoffle.com/blog/2012/2/20/recent-projects-wedding-invitation-and-website.html</id><link rel="alternate" type="text/html" href="http://www.stroopwoffle.com/blog/2012/2/20/recent-projects-wedding-invitation-and-website.html"/><author><name>jenifer at stroopwoffle</name></author><published>2012-02-20T09:46:26Z</published><updated>2012-02-20T09:46:26Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>Camille and Tony are getting married shortly, but it's going to be a private event for immediate family. A couple of months later, they'll have a big party for all of their friends and family. Originally they asked me to work on the invitation for the big party only, since the actual wedding is going to be tiny. I'm getting ready to work on this soon.</p>
<p>However, Camille ended up asking if I had time to illustrate a simple card for the wedding itself after all, since it would be nice to give it to family members, as well as to have as a keepsake. I whipped this up for her last week, and she found a printer in her area who could do a small run of cards for her:</p>
<p><span class="full-image-block ssNonEditable"><span><img style="width: 700px;" src="http://www.stroopwoffle.com/storage/camtony.jpg?__SQUARESPACE_CACHEVERSION=1329731603002" alt="" /></span></span></p>
<p>&nbsp;<span class="full-image-block ssNonEditable"><span><img style="width: 700px;" src="http://www.stroopwoffle.com/storage/wed invite insert.jpg?__SQUARESPACE_CACHEVERSION=1329731768031" alt="" /></span></span></p>
<p><span class="full-image-block ssNonEditable"><span><img style="width: 700px;" src="http://www.stroopwoffle.com/storage/wed invite inside.JPG?__SQUARESPACE_CACHEVERSION=1329731796948" alt="" /></span></span></p>
<p>I'm also working on a simple wedding website for them: it's still very much <em>under construction</em>, but the last-minute invitation design has turned out to be an influence on the site's design now, too. <br />I'll post an updated shot and the site's URL once it's more complete.</p>
<p><span class="full-image-block ssNonEditable"><span><img style="width: 700px;" src="http://www.stroopwoffle.com/storage/camilleandtonycom.png?__SQUARESPACE_CACHEVERSION=1329732232215" alt="" /></span></span></p>
<p>&nbsp;</p>]]></content></entry><entry><title>recent projects: wedding save the date portrait</title><id>http://www.stroopwoffle.com/blog/2012/1/29/recent-projects-wedding-save-the-date-portrait.html</id><link rel="alternate" type="text/html" href="http://www.stroopwoffle.com/blog/2012/1/29/recent-projects-wedding-save-the-date-portrait.html"/><author><name>jenifer at stroopwoffle</name></author><published>2012-01-30T07:30:00Z</published><updated>2012-01-30T07:30:00Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>Lindsay approached me and asked if I'd like to do a portrait of her and her fiance Steve for their Save The Date invitations: she supplied me with a series of photos of the two of them to reference, as well as images of the family farm where the wedding is to take place.</p>
<p>Since Lindsay's a designer herself, I came up with a line-based illustration that she could adapt to suit her purposes: she added the fantastic watercolor quality, as well as the text, in the end result below:</p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/LS_full.jpg?__SQUARESPACE_CACHEVERSION=1329118629614" alt="" /></span></span></p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/LS_detail.jpg?__SQUARESPACE_CACHEVERSION=1329118658657" alt="" /></span></span></p>]]></content></entry><entry><title>recent project: website redesign</title><id>http://www.stroopwoffle.com/blog/2012/1/18/recent-project-website-redesign.html</id><link rel="alternate" type="text/html" href="http://www.stroopwoffle.com/blog/2012/1/18/recent-project-website-redesign.html"/><author><name>jenifer at stroopwoffle</name></author><published>2012-01-19T07:21:00Z</published><updated>2012-01-19T07:21:00Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>I recently worked with the incredibly well-respected, talented artist and educator Johanna Poethig on a major overhaul of her existing website.</p>
<p>Johanna's former site was good in that it was functional and very comprehensive, but... a bit dated. It was also built in such a way that updating it was cumbersome, and she had no ability to edit it herself. She's also an extremely accomplished artist with a long history in the arts, and so the idea of rebuilding a site with a prodigious amount of content, on her own, was daunting.&nbsp;</p>
<p>Over a number of months, she and I slowly edited and redesigned her site, and I trained her on how to use WordPress so that she could now maintain it on her own. In a lot of ways, once she was trained, Johanna really did the bulk of the work on it, but it was an absolute treat getting to do the redesign, and to collaborate with her on the process.</p>
<p>Click through on the image below to visit Johanna's site:&nbsp;</p>
<p><span class="full-image-block ssNonEditable"><span><a href="http://johannapoethig.com/" target="_blank"><img src="http://www.stroopwoffle.com/storage/jopo_home.png?__SQUARESPACE_CACHEVERSION=1329118084522" alt="" /></a></span></span></p>]]></content></entry><entry><title>recent projects: editorial work</title><id>http://www.stroopwoffle.com/blog/2012/1/9/recent-projects-editorial-work.html</id><link rel="alternate" type="text/html" href="http://www.stroopwoffle.com/blog/2012/1/9/recent-projects-editorial-work.html"/><author><name>jenifer at stroopwoffle</name></author><published>2012-01-10T06:57:00Z</published><updated>2012-01-10T06:57:00Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>Whew, talk about a neglected blog! Well, let's see if we can change that in 2012.&nbsp;</p>
<p>Just a few updates, some of which have already made it onto my portfolio pages. One recent development is that in&nbsp;the past 6 months, I've been doing occasional illustrations for a pretty cool San Francisco online magazine called <strong><a href="http://thebolditalic.com/">The Bold Italic</a></strong>. Periodically, the editors email me about a story that someone has written, and they ask if I want to illustrate it. Below are links to these stories:</p>
<p><a href="http://thebolditalic.com/Jesse_Hirsch/stories/1130-in-the-line-of-duty">In The Line of Duty:</a></p>
<p><span class="full-image-block ssNonEditable"><span><a href="http://thebolditalic.com/Jesse_Hirsch/stories/1130-in-the-line-of-duty" target="_blank"><img style="width: 600px;" src="http://www.stroopwoffle.com/storage/intheline4_980.png?__SQUARESPACE_CACHEVERSION=1329117469084" alt="" /></a></span></span></p>
<p><a href="http://thebolditalic.com/Kornlock/stories/1139-we-are-the-champions-and-drama-queens-and-weirdos-">We Are The Champions:</a></p>
<p><span class="full-image-block ssNonEditable"><span><a href="http://thebolditalic.com/Kornlock/stories/1139-we-are-the-champions-and-drama-queens-and-weirdos-" target="_blank"><img src="http://www.stroopwoffle.com/storage/champions980_7.jpg?__SQUARESPACE_CACHEVERSION=1329117441284" alt="" /></a></span></span></p>
<p><a href="http://thebolditalic.com/AndyWright/stories/1322-hot-sax">Hot Sax:</a></p>
<p><span class="full-image-block ssNonEditable"><span><a href="http://thebolditalic.com/AndyWright/stories/1322-hot-sax" target="_blank"><img src="http://www.stroopwoffle.com/storage/980_hotsax2.jpg?__SQUARESPACE_CACHEVERSION=1329117405968" alt="" /></a></span></span></p>
<p><a href="http://thebolditalic.com/Rose/stories/1373-entering-the-nest">Entering The Nest:</a></p>
<p><span class="full-image-block ssNonEditable"><span><a href="http://thebolditalic.com/Rose/stories/1373-entering-the-nest" target="_blank"><img src="http://www.stroopwoffle.com/storage/nest_980_4.jpg?__SQUARESPACE_CACHEVERSION=1329117372374" alt="" /></a></span></span></p>
<p><a href="http://thebolditalic.com/TaniaK/stories/1452-singin-on-the-dock-of-the-bay">Singin' On The Dock Of The Bay:</a></p>
<p><a href="http://thebolditalic.com/TaniaK/stories/1452-singin-on-the-dock-of-the-bay"></a><br /><span class="full-image-block ssNonEditable"><span><a href="http://thebolditalic.com/TaniaK/stories/1452-singin-on-the-dock-of-the-bay" target="_blank"><img style="width: 600px;" src="http://www.stroopwoffle.com/storage/Hero_Final_980.jpg?__SQUARESPACE_CACHEVERSION=1329117339812" alt="" /></a></span></span>&nbsp;</p>
<p><a href="http://thebolditalic.com/JustinJuul/stories/1475-thirty-year-itch">Thirty Year Itch:</a></p>
<p><a href="http://thebolditalic.com/JustinJuul/stories/1475-thirty-year-itch"></a><br /><span class="full-image-block ssNonEditable"><span><a href="http://thebolditalic.com/JustinJuul/stories/1475-thirty-year-itch" target="_blank"><img src="http://www.stroopwoffle.com/storage/980hero_jan4.jpg?__SQUARESPACE_CACHEVERSION=1329117304938" alt="" /></a></span></span>&nbsp;</p>]]></content></entry><entry><title>recent projects: education poster</title><id>http://www.stroopwoffle.com/blog/2010/11/8/recent-projects-education-poster.html</id><link rel="alternate" type="text/html" href="http://www.stroopwoffle.com/blog/2010/11/8/recent-projects-education-poster.html"/><author><name>jenifer at stroopwoffle</name></author><published>2010-11-08T17:12:21Z</published><updated>2010-11-08T17:12:21Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>Some of you may know that I used to be a public school teacher (art/art history, in a San Francisco high school). A few of my former colleagues now work with the organization SFCESS (San Francisco Coalition of Essential Small Schools), and they commissioned me to create a poster for their annual Fall Forum event: &nbsp;</p>
<p><span class="full-image-block ssNonEditable"><span><img style="width: 650px;" src="http://www.stroopwoffle.com/storage/SFCESS_poster.png?__SQUARESPACE_CACHEVERSION=1289237031622" alt="" /></span></span></p>
<p>The poster had to address some pretty shocking statistics about California's financial priorities, in particular, the tremendous disparity between what the state invests in its school system versus what it invests in its prison system:</p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/poster_stats.png?__SQUARESPACE_CACHEVERSION=1289236935971" alt="" /></span></span></p>
<p>Oyy! Sooo frustrating! <br /><br />Hopefully, the use of the posters at the Fall Forum, as well as in California classrooms, will generate some conversations that will lead to change. After the event is over, I'll see about making the poster available as a free, larger, PDF on this site.&nbsp;</p>]]></content></entry><entry><title>recent projects: family/pet portrait</title><id>http://www.stroopwoffle.com/blog/2010/10/17/recent-projects-familypet-portrait.html</id><link rel="alternate" type="text/html" href="http://www.stroopwoffle.com/blog/2010/10/17/recent-projects-familypet-portrait.html"/><author><name>jenifer at stroopwoffle</name></author><published>2010-10-17T16:53:55Z</published><updated>2010-10-17T16:53:55Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>A new client recently approached me with an unusual but highly timely request: one of their beloved family dogs had recently passed, and she wanted to give her husband a remembrance as a birthday present. She provided me with a really sweet photograph of her husband and their dog for me to work with, and then I was able to make this family portrait for them:</p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/family pet illustration.jpg?__SQUARESPACE_CACHEVERSION=1287334631475" alt="" /></span></span></p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/family%20pet%20portrait.jpg?__SQUARESPACE_CACHEVERSION=1287334980260" alt="" /></span></span></p>
<p>It was a little heart-breaking making this portrait, but also really comforting, getting to create a picture that had so much love in it. It was clear from all of the reference images that my client provided that their dog was dearly loved and missed, and I feel grateful to have been able to make a tender image for them.&nbsp;</p>]]></content></entry><entry><title>20% off greeting card designs until October 20!</title><id>http://www.stroopwoffle.com/blog/2010/10/7/20-off-greeting-card-designs-until-october-20.html</id><link rel="alternate" type="text/html" href="http://www.stroopwoffle.com/blog/2010/10/7/20-off-greeting-card-designs-until-october-20.html"/><author><name>jenifer at stroopwoffle</name></author><published>2010-10-07T15:14:58Z</published><updated>2010-10-07T15:14:58Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>I <em>swear </em>I don't get a commission from <a href="http://www.psprint.com"><strong>PSPrint</strong></a>: I'm just on their email list, since I've had jobs printed by them a number of times over the years. Beyond their prompt service and nice prints, they've got <em>great</em> prices, too.</p>
<p>Anyway, their latest e-blast got me thinking maybe it's time for some of you to pre-empt the holiday mayhem, and get your christmas/hanukkah/new years/kwanzaa/festivus cards taken care of early, as they're having a <a href="http://www.psprint.com/invitation-cards"><em><strong>60% off sale on greeting cards through October 31</strong></em></a>.</p>
<p><span style="font-size: 150%;">And just to jump on that bandwagon, I'm happy to offer a<strong> <br />20% discount on any custom greeting card order</strong><br />you contract with Stroopwoffle by<strong> October 20</strong>. </span><br /><br />Naturally, you'd want to hustle on this to get the card <em>ready</em> for PSPrint by October 31, so <a href="http://www.stroopwoffle.com/contact/">drop me a line here</a> ASAP! (Of course, you don't have to use PSPrint. You just have to use these sales as an excuse to get your cards done early...)</p>
<p>Below, a fun New Year's "Quiz"-style card I designed last year for a family: the parents had a great sense of humor, and wanted to come up with a card that acknowledged that their own school pictures looked eerily like those of their kids.</p>
<p>We came up with the idea to make the card into a guessing game, where you had to match the pictures to the "Most Likely To" descriptions. The answers were on the inside of the card (upside-down, naturally). The family is French and American, hence the bilingual sentiments. &nbsp; <br /><br /><span class="full-image-block ssNonEditable"><img src="http://www.stroopwoffle.com/storage/quiz%20holiday%20card.jpg?__SQUARESPACE_CACHEVERSION=1286469166364" alt="" /></span><br /><span style="font-size: 150%;"><strong>20% discount until October 20 at Stroopwoffle! <br />Easy to remember: 20 x 20.</strong></span></p>
<p><a href="http://www.stroopwoffle.com/contact/">Drop me a line!</a></p>]]></content></entry><entry><title>recent projects: food illustration</title><id>http://www.stroopwoffle.com/blog/2010/9/19/recent-projects-food-illustration.html</id><link rel="alternate" type="text/html" href="http://www.stroopwoffle.com/blog/2010/9/19/recent-projects-food-illustration.html"/><author><name>jenifer at stroopwoffle</name></author><published>2010-09-19T10:07:37Z</published><updated>2010-09-19T10:07:37Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>I was commissioned to make a quick, simple food illustration of the way that meat is prepared "Al Pastor" for deeeeelicious tacos. Who knew that the pork was roasted in a similar way to kebab meat? Not me, that's for sure...</p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/al pastor illustration.jpg?__SQUARESPACE_CACHEVERSION=1284891051185" alt="" width="650" height="844" /></span></span></p>
<p>Here's a detail of the way the meat is sliced off, directly onto a tortilla:</p>
<p><span class="full-image-block ssNonEditable"><span><img style="width: 650px;" src="http://www.stroopwoffle.com/storage/al pastor II.jpg?__SQUARESPACE_CACHEVERSION=1284891130246" alt="" /></span></span></p>
<p>Yum!</p>
<p>&nbsp;</p>]]></content></entry><entry><title>recent projects: firehouse illustration</title><id>http://www.stroopwoffle.com/blog/2010/9/8/recent-projects-firehouse-illustration.html</id><link rel="alternate" type="text/html" href="http://www.stroopwoffle.com/blog/2010/9/8/recent-projects-firehouse-illustration.html"/><author><name>jenifer at stroopwoffle</name></author><published>2010-09-08T20:31:34Z</published><updated>2010-09-08T20:31:34Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>Max at Engine 43 asked me to make some illustrations of their firehouse for a new website he and his partners are building: working from photo references that were decidedly more clutter-y, I made these two illustrations:</p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/engine 43 view uphill.jpg?__SQUARESPACE_CACHEVERSION=1283978146065" alt="" /></span></span></p>
<p><span class="full-image-block ssNonEditable"><span><img style="width: 700px;" src="http://www.stroopwoffle.com/storage/engine 43 view downhill.jpg?__SQUARESPACE_CACHEVERSION=1283978193722" alt="" /></span></span></p>
<p>The challenge was to make a building/street rendering that was clean, open, and a little unreal/mysterious without being too dry, or digital-slick. I might bang these up a bit more for a bit more grittiness, but for the time being, they're at a good place.</p>
<p>It's a new style of working for me, and painstakingly slow. Both files were built with an inordinate number of layers, to make the files easy to manipulate and change (say, for time of day, or shadow movement). Still, good fun, and another great learning exercise for me in making illustrations that are less line-based, and more architectural in nature.</p>]]></content></entry><entry><title>recent projects: booklet and poster for play series</title><id>http://www.stroopwoffle.com/blog/2010/8/30/recent-projects-booklet-and-poster-for-play-series.html</id><link rel="alternate" type="text/html" href="http://www.stroopwoffle.com/blog/2010/8/30/recent-projects-booklet-and-poster-for-play-series.html"/><author><name>jenifer at stroopwoffle</name></author><published>2010-08-30T20:45:00Z</published><updated>2010-08-30T20:45:00Z</updated><content type="html" xml:lang="en-US"><![CDATA[<p>The good people of Columbia University's MFA in Playwriting program commissioned me to make a booklet and poster for their upcoming series of 10 new works: they wanted it to have a slightly old-timey, DIY feel. They also wanted it to be a bit tongue-in-cheek, as they've given their series the humorously grandiose title "Very Important Plays."</p>
<p>I researched some fantastic looking old vintage playbills, and came up with a modern adaptation:</p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/play program poster.jpg?__SQUARESPACE_CACHEVERSION=1283979328810" alt="" /></span></span></p>
<p>The 8-page booklet mimicked the style of the poster, and included a preface and bios of all ten playwrights. It was designed to be mailed as-is, no envelope, so the back cover included space for address labels.</p>
<p>front/back:</p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/play program booklet.png?__SQUARESPACE_CACHEVERSION=1283979607628" alt="" /></span></span></p>
<p>pages 1 and 2:</p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/8 pg play booklet.png?__SQUARESPACE_CACHEVERSION=1283979644419" alt="" /></span></span></p>
<p>pages 3 and 4:</p>
<p><span class="full-image-block ssNonEditable"><span><img src="http://www.stroopwoffle.com/storage/8 pg program booklet.png?__SQUARESPACE_CACHEVERSION=1283979678161" alt="" /></span></span></p>
<p>Incidentally, for those who are interested, "Play<em>wright</em>" and "Play<em>writing</em>" are the preferred spellings. You'd think they'd match, right? More on that matter <a href="http://en.wikipedia.org/wiki/Playwright"><strong>here</strong></a>.</p>]]></content></entry></feed>
